You have a Facebook Page with a lot of content, but nobody is engaging with it. You run advertisements, but cannot seem to land sizeable leads. Your ad cost is so high, you’re losing money for every customer you get.
If you are saying Yes and nodding repeatedly right now, you are not alone. Too many businesses are finding it difficult to get a sustainable foothold on Social Media. And it doesn’t help that there isn’t a Philip Kotler of Social Media Marketing we can all rely on.
Social Media is so new and moving so fast, that by the time a book of a theory comes out it would be obsolete. So every industry leader in this field is doing well by experimentation.Continue reading “3 Most Common Mistakes on Facebook Marketing, and How to Fix”