You have a Facebook Page with a lot of content, but nobody
is engaging with it. You run advertisements, but cannot seem to land sizeable
leads. Your ad cost is so high, you’re losing money for every customer you get.
If you are saying Yes and
nodding repeatedly right now, you are not alone. Too many businesses are
finding it difficult to get a sustainable foothold on Social Media. And it
doesn’t help that there isn’t a Philip Kotler of Social Media Marketing we can
all rely on.
Social Media is so new and moving so fast, that by the time
a book of a theory comes out it would be obsolete. So every industry leader in
this field is doing well by experimentation.
The First Law of Thermodynamics
states that energy cannot be created or destroyed, merely transferred from one
form to another. It is applicable to everything within the confines of Earth’s
atmosphere, including Social Media.
Assuming that all brands start
Social Media with the intention of becoming one of the most engaged-with
accounts among its community, a price must be levied. And this price either
comes in the form of time or money.
If money is your choice, it can
be invested into leveraging on a competent and dedicated Social Media team,
boosting posts to gain better reach, and running advertisement campaigns to
fasttrack your ROI.
It’s a shame that the
media and the powers that be are influencing the minds of people into thinking
that bitcoin is some sort of scam and that everyone should stay away from it.
It’s an even bigger shame that the folks who do understand bitcoin are the ones
scamming these poor people! Bitcoin is not evil despite what many think, it’s
simply a digital currency that is not tied to any nation nor controlled by any
central bank. The fact that no one controls bitcoin is what makes banks so
afraid. So, if no one is control, what is? The software behind bitcoin is the one
controlling the network.
In the previous section I’ve talked about how to sort or filter your report. But in this time, it is slightly different. You might have a certain arrangement of how you would like your report to be. Not everytime you would want to sort the report in the most ordinary way. You may have a few items that you would like to be listed at the top and some to be at the bottom. There are just a few ways for you to achieve how the way that you wanted to. Let’s check it out:
a) You can use the drag and drop way to arrange the item. This is how you can do it: